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Entrance fee to ancient town hurting tourism

By Zhao Lei | China Daily | Updated: 2013-04-15 07:25

The introduction of an entry fee for an ancient scenic town in Hunan province has led to a sharp decline in tourists, and Chinese Internet users say the policy discourages visitors.

"We have begun to witness the impact of the new policy," a female employee at March Inn in Fenghuang county, which is well known for its historical and scenic attractions, said on Sunday. She declined to give her name.

Entrance fee to ancient town hurting tourism

The ancient town of Fenghuang county, Hunan province. Saturday was the first weekend day admission was charged to enter the town. ]Zhao Zhongzhi / Xinhua]

"All the rooms in my hostel were usually booked up during weekends in the past, but this weekend we have seen a sharp drop in guests and reservation. There are far fewer tourists on the streets than before."

According to an online poll by Sina, one of China's most popular news websites, nearly 93 percent of respondents said they will not go to Fenghuang because of the charge. The poll had drawn nearly 90,000 participants by late Sunday.

Six percent said they do not care about the policy since they are not interested in visiting Fenghuang.

Only 1 percent said they will go to the ancient town regardless of the cost.

Tourism is Fenghuang'a main industry. According to the county government, Fenghuang received around 2.3 million travelers and earned 5.3 billion yuan ($856 million) in tourism revenue last year. The industry provided more than 20,000 jobs, and about 60,000 people make a living by serving tourists.

To "regulate the tourism market", the county issued a ticket policy on Wednesday that stipulates tourists must pay an entrance fee of 148 yuan to visit the old town of Fenghuang, which includes admission to 10 scenic areas.

Entry to the town used to be free but tourists had to buy tickets for each scenic spot they visited.

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