综合一区欧美国产,99国产麻豆免费精品,九九精品黄色录像,亚洲激情青青草,久久亚洲熟妇熟,中文字幕av在线播放,国产一区二区卡,九九久久国产精品,久久精品视频免费

Business / View

Dalian Wanda shows that it is on the ball

By Mike Bastin (China Daily) Updated: 2015-02-09 07:45

Dalian Wanda shows that it is on the ball

Wang Jianlin (C), chairman of Dalian Wanda Group, holds an Atletico Madrid jersey with his name, to pose for a photo with Atletico Madrid's President Enrique Cerezo (R) and managing director Miguel Angel Gil after a signing ceremony in Beijing, January 21, 2015. [Photo/Agencies]

There is no doubt that soccer is the global sport, and European soccer sits proudly at the top of the ladder.

In recent years, particularly since the birth of England's Premier League, soccer has even eclipsed other popular forms of entertainment.

In addition to the Premier League, European leagues in Spain (Primera Division), Italy (Serie A), Germany (Bundesliga) and France (Ligue 1) possess by far the most valuable soccer club brands worldwide.

According to the rankings last year, the Premier League's Manchester United has an enormous brand value of $739 million. But this gargantuan figure does not place Manchester United as the No 1 ranked soccer club brand. Bayern Munich claimed that honor last year, during which they triumphed in both their domestic league and cup competitions, and for the second year running had an estimated brand value of $896 million.

Real Madrid and Barcelona sit in second and fourth place respectively with brand values of $768 million and $622 million.

If these figures provide insufficient proof that the European soccer industry is big business and a huge investment opportunity, one need look no further than the 580 million euros generated from key short sponsorships alone for the 2014-15 season in the top five European soccer leagues.

But what is not as widely publicized are the incredible levels of debt in which many of these very same soccer clubs find themselves. This makes Wanda's first European soccer industry venture all the more astute.

It also may pave the way for further investment from many of China's most cash-rich companies.

Manchester United's brand may well be valued at $739 million but it was reported last year that the club also carries $569 million in debt.

The Glazer family, which took full ownership of the club in 2005, bought it with the use of various loans that appear to have been secured against club assets.

Currently, Manchester United has the most debt in world soccer.

Hot Topics

Editor's Picks
...
潜山县| 保定市| 三亚市| 红安县| 来凤县| 灵宝市| 伊春市| 大兴区| 淳化县| 丰宁| 元江| 宜昌市| 滦平县| 庆元县| 临高县| 大荔县| 海淀区| 故城县| 海宁市| 庆元县| 宁化县| 荆州市| 泰安市| 涪陵区| 儋州市| 监利县| 成武县| 弋阳县| 栖霞市| 崇明县| 晴隆县| 周宁县| 沙河市| 绥江县| 宜阳县| 玛沁县| 仙居县| 夏邑县| 祁阳县| 珠海市| 盐边县|