Top auto brands go on show
( 2003-11-25 22:30) (China Daily)
Domestic and foreign automakers are expecting the inaugural China (Guangzhou)
International Automobile Exhibition to be a shot in the arm for the reputation
of their brands in the nation's south.
Displaying stunning cars with equally stunning models, they have their sights
set on another batch of sales, particularly in the Pearl River Delta region in
Guangdong Province.
The exhibition, which opened yesterday and is set to run through until
Tuesday, has attracted most of the major carmakers from home and abroad.
International brands like Nissan, Honda, Mitsubishi, Mazda, Hyundai, Audi,
General Motors, Citroen, Peugeot and Volkswagen are represented, along with
leading domestic suppliers like the First Automobile Works Group, Shanghai
Automobile Group, Guangzhou Automobile Group, Chang'an Group and Dongfeng
Automobile Group. Luxury brands like Bentley, Rolls-Royce, Ferrari, Porsche and
Hummer are also taking part.
An Audi representative said it is on hand to gain greater popularity and
further enhance its reputation, with a special emphasis on Guangdong Province.
Sources said the province has long possessed the largest number of private
vehicles among all others, and sales in the Pearl River Delta alone generally
account for one-third of the nation's annual total. Last year, China's car sales
surged 56 per cent from 2001 to 1.13 million units.
But despite the importance of sales to manufacturers, the exhibition is
aiming to establish a promotional platform for groups to show off their research
and development capabilities while setting up a forum for the unveiling of new
product information and the display of concept cars.
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